Twitter's intimacy machine; Tech bifurcation; Mimetic theory

💡Think

Something clicked this week about imposter syndrome.

You’d think that the more successful one becomes, your fears of not knowing what you’re doing lessen. In fact, it’s kind of the opposite. Some of the most successful people I know are still crippled by thinking that they are the least smart person in the room.

I think that this is because imposter syndrome actually compounds over time, just like finance. Which is pretty weird because you’re actually becoming better over time, not worse (unless of course you’re riding a privilege wave).

To overcome this, I personally rely on my principles. It’s something that I advise us all to try and land on, because no matter how much we fail or succeed, we know that we’re being true to ourselves.

Maybe a little homework over the next week or so as we have some holiday downtime?

📷 Look

📖 Read

❶ Twitter, the intimacy machine

Twitter is built for making connections, right? But those close connections and feelings of friendship are kind of thrown out of the window as soon as someone takes your content and retweets it to a different audience. It “breaks” that 1:1 that we’re led to believe is happening. I hadn’t really thought about it until reading this article, but Twitter lures us in with a promise, but the reality is that almost everything we do on there is 1:many. It’s a great article.

Read this article

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❷ The great tech bifurcation

Who’s ready for a history lesson! I know I certainly am. This one takes a look at where tech was, and now is, through the tech 1.0, 2.0, 3.0 and ultimately 4.0 phases. Up until incredibly recently, all tech was mostly just a hardware game, but we’re not tossing that notion to the side and diving headfirst into software first, and even beyond that if you pay attention to Mr Zuckerberg. There’s also a final note in here about crypto, which I wholeheartedly apologise for because I’m sure we’re all tired of hearing about it.

Read this article

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❸ Mimetic theory; or getting what you want

Like my intro, this article is probably quite well timed for part of the year. It’s a long read about decision making, doing what we “actually” want to do in life, and a general dive into desire and intellectual appetite. Grab a tall coffee for this one.

Read this article

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Bonus round

• A brief history of MTV adverts. Remember MTV!?

• I’m doing a little Figma swag giveaway over on Twitter

🎧 Listen

On this day: The Simpsons

Short one this week, and actually not about startups or business either. I thought I’d end the year with something lighter. It’s a fun episode (and podcast generally, if you’re looking for a new subscription) about when The Simpsons first aired on TV all the way back in 1989. The first episode was bizarrely and hilariously called “Simpsons Roasting on an Open Fire”. No, me neither.

Listen to this podcast (10 minutes)

Spotify – Apple Podcasts

🙏 Thanks

Have a great week,

Luis Ouriach

@disco_lu

Founding members

Kevin Fernandez (@kvnfz)

Karl Barker

George Sumpster